First lets start with, What is Amazon PPC management?
Amazon PPC management is the process of running, optimizing, and improving your Amazon pay-per-click campaigns. To have a successful Amazon advertising campaign, you need the knowledge and experience to manage it effectively and ensure it operates profitably.
If you sell private label products, marketing your product on Amazon is essential for visibility in the crowded Amazon marketplace.
Managing PPC is very technical and requires frequent attention to ensure the campaigns perform according to your goals. There’s a lot involved, including budgeting, keyword adjustments, keyword targeting, watching your ACOS, and much more.
This is why many Amazon sellers often hire an agency to manage their campaigns.
Whether you are new in Amazon marketplace or you have been selling for a while but just starting out with Amazon sponsored ads, figuring out a strategy and then maintaining it in a constantly changing and competitive Amazon marketplace can be a challenge, therefore many Amazon 3rd party sellers choose an Amazon PPC management agency to create and maintain their Amazon PPC campaigns.
What You Should Expect from an Amazon PPC Management Service Agency
Strategy
A good agency will have the right Amazon PPC software to do quality research on your competition and come up with a strategy on how to do your campaigns. and they will follow through with your questions
Campaign setup
Setting up an Amazon PPC campaign can be tedious and a bit of a challenge it can bog down a lot of resources in your company. Until you catch a small mistake, for instance, with a keyword setup, it can cost your company lots of money. with a keyword can cost you
Optimization
Every campaign starts out missing a lot of data, but as the campaign keeps running, you can start to analyze, for instance, the Amazon sponsored ad clicks, purchases, and which keyword or keyword combo works best. Hiring an experienced Amazon PPC agency for your Sponsored ads will give you peace of mind that experienced eyes are looking out for your Amazon products.
Regular reporting & communication
An experienced Amazon PPC Agency will have great communication skills. They will be able to explain to you in simple terms the entire complexity of their strategy, they will keep you updated on any changes, and will deliver you regular reporting on your sponsored ads.
A strong partnership
Hiring a great Amazon PPC agency will develop into a strong partnership. They will become an extension of you and your employees, and you will be able to ask them questions about other areas of Amazon third-party selling, like product development, pricing, etc.
5 questions you should ask any Amazon PPC agency before hiring them.
1) Increased Revenue
Will you be able to increase my Amazon sales? A great PPC agency should have the expertise and sales data in how to do it, depending on your industry the best Amazon PPC agencies are known to double sales regularly at a minimum.
2) Better ROI
Will you be able to give me a better ROI for my Amazon Sponsored ads than what I am currently having>
3) Save Time
How much time will it save me to hire an Agency?
4) Amazon PPC Expertise
How long have they been doing this? Are they a dedicated Amazon PPC Agency or just a general PPC agency? What type of clients do they serve? What are the sizes of their Amazon PPC sellers? Will I be able to outperform my competition?
5) Scalability
How fast can they scale their Amazon PPC Campaigns to your business growth?
Why you should hire IG-PPC?
IG-PPC is a dedicated Amazon PPC Agency that manages hundreds of clients and over 200 million in Amazon sales. We regularly increase sales for new clients by over 1000%. We have a long and strong client relationship. We communicate well and keep you informed. We have the longest customer retention in the industry. Interested in a free Amazon PPC audit? Let’s get started and see what opportunity awaits.
