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Amazon Retargeting Ads: How to Convert Your Abandoned Products in Amazon Shopping Carts into Sales.

Ever since the first days’s of Amazon they always relied heavyly on Abandoned Shopping Cart Retargeting, one can say they invented and perfected it. Now they...

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Why Amazon’s PPC Cost for List-View is Different Than Grid-View.

How Does Amazon’s Page Layout Affect Your PPC Costs? One of our Amazon PPC account managers brought up a fascinating point last week that I would...

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How your Product can Show up Multiple Times on the First Amazon Sponsored Products Results Page.

Can you show up twice as a Sponsored Product on the same product on the first page of Amazon? The answer is Yes and No. First...

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What are the most common mistakes when auditing Amazon PPC accounts?

What are the most common mistakes we see when auditing Amazon PPC accounts? In 2023 we’ve audited 100’s of Amazon brands, we’ve seen it all! One...

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How Long Does It Take For A Customer To Buy A Product On Amazon?

According to a recent blog post by Amazon, Customers complete 28% of Amazon purchases in 3 minutes or less and 50% of purchases in less than...

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Amazon PPC and the Law of Diminishing Returns

I would spend $100M a month in Amazon PPC if I could hit an Acos or Tacos of X percent. But the fact is that just...

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