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What are the most common mistakes when auditing Amazon PPC accounts?

What are the most common mistakes we see when auditing Amazon PPC accounts? In 2023 we’ve audited 100’s of Amazon brands, we’ve seen it all! One...

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How Long Does It Take For A Customer To Buy A Product On Amazon?

According to a recent blog post by Amazon, Customers complete 28% of Amazon purchases in 3 minutes or less and 50% of purchases in less than...

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Amazon PPC and the Law of Diminishing Returns

I would spend $100M a month in Amazon PPC if I could hit an Acos or Tacos of X percent. But the fact is that just...

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Amazon Prime Big Deal Days Event: How 3rd Party Sellers Can Increase Their Amazon Sales

At the end of July, post-Prime-Day, Amazon announced the “Amazon Big Deal Days Event” scheduled for mid-October. It’s an exclusive Amazon Prime members-only sales event to...

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How to know your Cart Abandonment Rate on Amazon

While Amazon does not provide this information on Amazon Seller Central, we found a way to give you a close idea of your abandonment rate and...

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Why Having a Poor Amazon Cashflow Will Ruin your Business

Question: How can you have a profitable Amazon business but no money left in the bank? Answer: Poor cash flow management. This is one of the...

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